Web Design - The Process

It takes something special to make your website soar above the rest

Web design is not just splashing something onto a domain. It takes careful planning, information gathering, preparation and a lot of optimization to get your online show on the road.

Web Design is not a project … it is a process.

Freelance Express Web Design - Websites - The Process1. Preparation

CLIENT:

Domain choice, brand elements and content

DEVELOPER:

Domain registration, choice of correct package, setting up hosting environment for optimal speed and performance.

Freelance Express Web Design - The Process2. Development

CLIENT:

Patience

DEVELOPER:

Installation of CMS with appropriate theme and plugins to address specific needs. Setting up ‘under construction environment’

Freelance Express Web Design - The Process3. Design

CLIENT:

Make sure all information is sent in correct format

DEVELOPER:

Compressing all images so that site loads fast.
Adding information and images to suit client’s brand vision. Do basic SEO optimized for area. Multi channel testing of special elements. Minimizing scripts, CSS, HTTP Requests and HTML Size. Installing and setup of Cache, Backup and Security Systems.
Acquiring keys for maps, forms and testing facilities.
Creating Social media modules for direct sharing, login and commenting.

Freelance Express Web Design - Online Brand Awareness - The Process4. Rounding Up

CLIENT:

Check if all info is correct, approve design.

DEVELOPER:

Create, submit and test sitemap on Google Search Console.
Create goals and funnels in Google Analytics
Creating and installing Tags from Google Tag Manager – useful for Adwords and re-marketing.
Create Google my Business Page.
Create, install and test structured meta data snippets.
Setup Social media cards for sharing to platforms.
Check all title and keyword tags.
Monitoring of performance for 30 days.

Ensuring you have a decent Return on Investment!

Pin It on Pinterest